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Writer's pictureAtit Dave

What is the Role of AI in Digital Marketing World?


Being a digital marketing agency in Brisbane isn’t as easy as pie. Digital marketers have to face various challenges every day. That’s why AI has made things easier. There are numerous digital marketing tools that are artificial intelligence-based and which are successively changing the marketing game in the world of digital marketing.

Explore those tools here:

Google Cloud AI

You can easily create a chatbot by using Google Cloud AI. This powerful tool allows digital marketing professionals to get a seamless and safe artificial intelligent product and services. You can either customize or use a pre-trained cloud-based platform and integrate things on your website.

Market Brew

This is the best SEO tools that help professionals understand forever changing algorithm of search engine. Normally, it takes up to 60 days for getting an effect from changes in search engine. With the help of Market Brew, one can easily update and change the ranking within one and half hours and so.

Emarsys

AI has great things to offer in the world of digital marketing, especially when it comes to B2C personalization. Having the ability to customize and personalize content and everything else a user sees on a website is the best thing to beat the competition. Emarsys is an AI-based omnichannel platform that promotes brands to personalize at a certain scale. If you want to increase user experience at your site and sales, use this AI tool which would work perfectly for you.


Siftrock

For those marketers who are looking for leverage through email marketing, Siftrock is the right tool handy. This tool works like a marketing automation plug that replay and interacts with your inbox and deliver certain messages to certain users.

Blueshift

If you want to explore marketing segmentation, Blueshift is the right tool to track each customer and reports for making marketing actions based on their interaction history. This way, you can drive sales and boost the total revenue with personalized content.

Zoomph

Social media is a game-changer for business owners. Its impact is getting stronger day after day. The AI-based tool Zoomph measures audience behavior, sponsorship, and ROI on various social media platforms. You can also track the latest trends with this tool and drive better enjoyments and increase brand awareness.

The Re-Cap

The future with AI is bright and successful. Re-Cap is used for brands to benefit the bottom-line and prepare your business for advanced technologies and software. So use Re-Cap if you want to be ready for the changing technology trends.

AI is a powerful tool for digital marketers as they can increase their productivity and accomplish their goals with the help of AI-based tools.

By using AI tools for your digital marketing strategies, you can save your money and time and focus on the marketing strategies accurately.

So if you have a digital marketing agency, Brisbane, use the above tools. If you have hired a digital marketing agency for your marketing strategies, ask them to use the above tools so that your business runs smoothly.



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